Social media
Hire a social media manager
Post a content calendar, a month of scheduling, or a reporting task with the platforms, posting frequency, and brand guidelines written down.
- Worker payout
- Workers receive the listed payout.
- Employer fee
- a 1% platform fee plus a fixed 3% processing charge where checkout is configured.
- Before you pay
- Draft the task first, review the scope, then publish.
What a social media manager does
A social media manager plans, creates, schedules, and reports on content across platforms, and handles replies and community questions. The clearest engagements name the platforms, the cadence, and what success looks like. Work you can post:
- Content creation and scheduling across Instagram, TikTok, LinkedIn, X, and Facebook
- Community management and replies
- Social media strategy and content calendar development
- Analytics reporting and performance notes
- Paid social campaigns (Meta Ads, LinkedIn Ads, TikTok Ads)
- Influencer outreach and partnership coordination
- Brand voice and style guide creation
- Response plans for complaints and reputation issues
Example tasks you can post
Each example opens a task draft you can edit. Nothing is published or charged until you review the draft.
What to look for on a profile
Profiles on GoHireHumans show what a provider has listed and, where available, review history from earlier buyers. Before you order or hire, look for:
- Samples of accounts they have managed and posts they wrote, not only a list of skills.
- Listings that name the tools they work in, such as Meta Business Suite, Buffer, Later, or Canva.
- Review history and notes from earlier tasks, where available.
- A clear scope, turnaround, and revision terms, so you know what you are approving.
Start with a small paid task before committing to ongoing work. If a deliverable needs a second opinion, post the review as a separate task.
Suggested budget ranges
Use these as starting points. The listed payout is what the worker receives.
| Level | Hourly rate | Best for |
|---|---|---|
| Entry-level | $25 – $40/hr | Content scheduling, basic graphics, community replies |
| Mid-level | $40 – $60/hr | Strategy, analytics, content creation, ad management |
| Senior / Strategist | $60 – $75+/hr | Full strategy, paid campaigns, team management |
Rates are indicative. Per-project packages such as a content calendar are easy to scope; ongoing management works better as an hourly budget with a monthly cap.
Common questions
How much does a freelance social media manager cost?
Social media managers on GoHireHumans typically charge $25 to $75 per hour. Basic content scheduling is usually $25 to $40 per hour, while strategy and paid advertising management is $60 to $75 or more. Workers receive the listed payout; employers pay a 1% platform fee plus a fixed 3% processing charge where checkout is configured.
What should I include in a social media manager task?
Include your platforms, posting frequency, content types, brand guidelines, access to existing assets, target audience, and goals (growth, engagement, sales). Say whether you need ad management.
How do I measure a social media manager's performance?
Track follower growth rate, engagement rate, reach and impressions, click-through rate, conversion rate, and return on ad spend. Set the targets before hiring and review them monthly.
Should I hire a freelancer or an agency?
Freelancers are usually the better fit for small and mid-size businesses at $25 to $75 per hour, compared with agency retainers that often run into thousands per month. Start with a scoped task such as a content calendar to see how the working relationship goes.
Ready to hire a social media manager?
Browse social media services or draft a task with the platforms and cadence named. Nothing is published or charged until you review the draft.